AHFES are pleased to present a consumer and market report, titled “Babies & Toddlers: European market, consumer trends, and innovation”.  Providing an analysis of the babies and toddlers sector, with a special focus on health.

The geographical scope of the report is Europe, spotlighting the Atlantic Area countries (France, Ireland, Portugal, Spain, and United Kingdom).

In the report we look at the production, value and volume of sales of the sector, as well as product launches, main positionings, consumer trends and market health claims were evaluated.

The main information sources have been Innova Database, Innova Markets Insights, GlobalData, and European Commission databases, among others.

You can download the report here.